The tools I'm sharing with you today, can help you grow, and streamline your business by achieving one or all of these:
Work smarter and gain more time, and freedom.
Less mistakes, more peace of mind.
Sell more and increase your revenue.
Grow your client database.
They are the exact tools I've been using for my spa business for years.
A Client Booking System
An online booking system is essential to allow clients to make bookings, and also for you as a business owner, to keep track of their spending habits, and also have clarity on some key metrics such as your biggest clients, the retention percentage for each therapist, promotion codes etc,. Since we set this up, our clients can book their service and buy gift certificates online 24/7.
We use Mindbody, but the price is steep and keeps increasing every year without really adding new features. Today, I would recommend MIO SALON. Their price is adjusted to the size of your business.
A Business Website
An Email Service Provider
I have tried Ontraport, Drip, and ActiveCampaign, and I find that Mailchimp is really the easiest platform to use when it comes to sending out email newsletters to clients. You can also integrate it with your Shopify website easily so that people can sign-up to your newsletter from your website's homepage. Check-out Mailchimp
Using PayPal is perfect for you if you want to start selling gift certificates online or receiving payments from overseas. Perhaps you have clients who book online sessions? Since we added gift certificates and PayPal on our website, our gift certificates sales have skyrocketed! Surprisingly, 90% of purchases come from everywhere around the world as the buyers buy for their loved ones in the city where we are located. Check out PayPal
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